45-15 SID Budget Narrative 2015.pdf

3 Accountant/Auditor $5,900.00 Legal Fees $500.00 Total Professional Services & Insurance $8,525.00 3. Economic Development $15,000.00 Monies budgeted in this category provide for business sustainability, retention and recruitment. During the 2015 budget year the Downtown WO Alliance will continue to focus on Business Retention and provide a strong foundation for support along the Main Street Corridor. Joseph Fagan will continue hosting “Discover West Orange” the TV Show. We are proud to report, that during the 2014 season several episodes were picked up by Channel 12 and PBS. Recently Joe has expanded each episode with on-location reporting and this has added to the show’s broad appeal. Additionally with on-location reporting we have been able to showcase our individual business owners in a new and different way. Business Retention $15,000.00 TOTAL $15,000.00 4. Marketing & Promotions $23,815.00 As in past years the Alliance will continue to support several special events to draw people into the downtown corridor. This year’s budget supports a total of $15,000 for special events that include Holiday Open House, The Edison Day Street Fair, The Farmers Market, and The Mayors 5K Run. The remaining $8,815 will be directed toward advertising and promotion support utilizing; The Outlook, Shop WO Tax Card, Website and TV show productions. Special Events $15,000.00 Newsletter & Business Promo’s $4,215.00 TV Show $1,500.00 Website Hosting & Design $600.00 Outlook, Tap & Chronicle $1,500.00 Shop WO Card $1,000.00 TOTAL Marketing & Promotions $23,815.00