262 270 Main St Final Presentation

LEON Marketplace 262-270 Main St. West Orange, NJ

PROJECT GOALS LEON MarketPlace Project seeks to raise the aesthetic and architectural quality of its building. LEON MarketPlace Project seeks to align itself with a sensitive approach to the environment, building a “green edifice” in a variety of ways. LEON Marketplace 262-270 Main St. West Orange, NJ

EXISTING SITE CONDITIONS 262-270 Main St East-West Approach on Main Street LEON Marketplace 262-270 Main St. West Orange, NJ

PARKING CONFUSION: Split lots create “decision fatigue” for arriving customers EXCESSIVE DEAD SPACE: Parking lots discourage foot traffic, walkability and lacks visual interest PEDESTRIAN SAFETY: Multiple curb cuts increase vehicle-pedestrian conflict points Access and SafetyEXISTING SITE CONDITIONS LEON Marketplace 262-270 Main St. West Orange, NJ

OPEN CORNERS: Lack of architectural enclosures make the street feel unfinished Open Corners LEON Marketplace 262-270 Main St. West Orange, NJ EXISTING SITE CONDITIONS

LEON Marketplace 262-270 Main St. West Orange, NJ EXISTING SITE CONDITIONS Open Corners INACTIVE FRONTAGES: Static or “dead” storefronts fail to engage passersby and stifle economic energy ENGAGEMENT: “Dead zones” kill the urge to explore the town on foot AESTHETICS: Unbuild corners leave the town feeling “open” and unanchored DEAD ZONES

Maneuver - Ingress: SU-40 Single Unit is the longest truck capable of making exit to Erwin Place Truck Maneuver - Ingress/Egress Maneuver - Ingress/Egress on Main Street - Lowboy Trailer <53 needs to take both lanes to be able to enter. - Pedestrian safety compromised when Lowboy Trailer <53 enters loading dock and exits in reverse. LEON Marketplace 262-270 Main St. West Orange, NJ EXISTING SITE CONDITIONS

The Loading Pattern When managing "last-mile" deliveries, urban planners must balance efficiency with safety Delivery vehicles utilizing travel lane Delivery vehicle completely Blocking the sidewalk, forcing Pedestrians to enter the street Delivery vehicles staging at corner, ignoring "NO PARKING" signs “Last Mile” Deliveries: The Loading Space Dilemma LEON Marketplace 262-270 Main St. West Orange, NJ EXISTING SITE CONDITIONS

OUR VISION A Holistic Streetscape Approach We don’t just design a building… We design for the human experience of the building. LEON Marketplace 262-270 Main St. West Orange, NJ

Existing Condition Proposed Our commitment to high-quality design, spatial innovation, and material refinement will improve the quality of the surrounding streetscape of Main Street. Site Plan TransformationOUR VISION TRANSFORMATION LEON Marketplace 262-270 Main St. West Orange, NJ